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Veygo

From single task to six year partnership.

How a small WordPress job became a strategic partnership driving continuous growth.

The challenge

Veygo provides short-term temporary car insurance as part of the Admiral Group. They reached out following good recommendations to complete a small piece of work within their WordPress CMS.

But their customer-facing website faced multiple challenges. Poor SEO rankings meant low traffic. Conversion rates weren't meeting targets. Performance needed improvement. As a business-critical channel, the website had to remain continuously available and fully functional.

They needed more than a one-off fix. They needed a partner who could provide reliable support for critical issues whilst driving ongoing improvements to traffic, engagement, and conversions.

Our approach

We saw the opportunity beyond the single task. Veygo didn't just need someone to complete a job - they needed a partner who could deliver continuous improvement and reliable support over time.

We'd prove our value through consistent delivery. Fix critical issues rapidly. Drive steady improvements in SEO and conversions. Become embedded in their strategy rather than remaining an external supplier.

This meant showing up reliably, understanding their business goals, and aligning technical decisions with their marketing objectives. Build trust through results. Turn a transactional relationship into a strategic partnership.

What we did

  • 01

    Optimised their customer-facing website to drive traffic, engagement, and sales - implementing ongoing improvements that increased visits and lead conversion.

  • 02

    Worked closely with their in-house team to identify impactful enhancements, customising WordPress to enable easy publication of high-performing content.

  • 03

    Provided specialised support to quickly resolve critical website issues, ensuring minimal disruption to their business-critical platform.

  • 04

    Led technical decisions for the platform, ensuring stability and reliability year after year.

  • Technical stack
    • Wordpress

The impact

We turned a single task into a six-year partnership. What started as a small WordPress job became strategic integration into Veygo's brand marketing. Scope increased year on year as we proved our value through consistent delivery.

The ongoing optimisation approach delivered sustained improvements. SEO rankings climbed. Conversion rates improved. Traffic grew. All whilst maintaining the stability and reliability their business-critical platform demanded.

We became more than a supplier - we became part of their team. Leading technical decisions. Responding rapidly to critical issues. Driving continuous improvement. Six years on, the partnership keeps growing because the results keep coming.

What they say

We reached out to Jump24 following good recommendations to do a small piece of work within our WordPress CMS. Since then we've gone on to complete numerous other projects and Jump24 are now a key part of our brand marketing strategy.

Simon Jones — Head of Brand @ Veygo